SCHEDULE 2021
DAY 1 | THURSDAY, MAY 27
“Official experiences at the national, regional and international level”
Opening Table | 11 a.m. to 11:30 a.m. (GMT-3)
Tristán Bauer
Minister of Culture of the Nation, Argentina
Pablo Sívori
Undersecretary of Trade and Investment Promotion of the Ministry of Foreign Affairs, International Trade and Worship of Argentina
Lucrecia Cardoso
Secretary of Cultural Development of the Ministry of Culture of Argentina
Jaime Tenorio
Executive Secretary of the Conference of Audiovisual and Cinematographic Authorities of Ibero-America (CAACI)
Augusto Costa
Minister of Production, Science and Technological Innovation of the Province of Buenos Aires, Argentina
Luis Puenzo
President of the National Institute of Cinema and Audiovisual Arts (INCAA) of Argentina
Nicolás Batlle
Vice president of the National Institute of Cinema and Audiovisual Arts (INCAA) of Argentin
Moderated by: Julio Bertolotti, Assistant Manager of the INCAA Audiovisual Observatory, Argentina
Mesa RECAM, 30 years of MERCOSUR | 11.30 a.m. to 12.00 p.m. (GMT-3)
Ana Rosa Cunha da Cruz / Carolina Ciotti (Argentina)
The audiovisual industry from a genre perspective
Eloiza Mara da Silva (Brasil)
Brazilian Film and Audiovisual Observatory (OCA): Dissemination of market information on Brazilian audiovisuals
Renato González / Guillermina Villalba (Paraguay)
Current situation of the audiovisual sector in Paraguay
Moderated by: Julio Bertolotti, Assistant Manager of the INCAA Audiovisual Observatory, Argentina
Table OIA, Lines of Action | 12:00 a.m. to 1:00 p.m. (GMT-3)
Katherine Ávila Guevara / Juan Felipe Parra Osorio (Colombia)
The culture satellite account, focused on the audiovisual sector and the challenge of measuring the performance of audiovisual content in other media
Daniel Laguna (Chile)
Challenges of the audiovisual field
Ivette Rodríguez (Ecuador)
Public policies for the development of the Ecuadorian audiovisual industry
Fernanda Rio Armesilla / Rosario Lara Gómez (Mexico)
Mexico, edges of the Investigation of its cinematographic and audiovisual industry
Mauro Díaz (Venezuela)
CNAC in the face of the economic blockade and its commitment to the
cinematographic sector
Moderated by: Guillermo Saura, INCAA Audiovisual Observatory, Argentina
Break | 1:00 p.m. to 1:10 p.m. (GMT-3)
Table IBERMEDIA / Ventana Sur: «Constructions in the Iberian American audiovisual space» | 1:10 p.m. to 1:40 p.m. (GMT-3)
Elena Vilardell
Call report 2020
Bernardo Bergeret / Alejandro Puente (Argentina)
The impact of Latin American cinema on audiovisual festivals and markets
Moderated by: Guillermo Saura, INCAA Audiovisual Observatory, Argentina
Mesa European Audiovisual Observatory: “European Audiovisual Observatory: data, research and networks | 1:40 to 2:20 p.m. (GMT-3)
Patrizia Simone
European Audiovisual Observatory: activities, networks and data collection
Moderated by: Julio Bertolotti, Assistant Manager of the INCAA Audiovisual
Observatory, Argentina
DAY 2 |FRIDAY, MAY 28
“Experiences in the public and private sectors”
Open Table | 11 a.m. to 11:20 a.m. (GMT-3)
Alfredo Luenzo
Senator (Argentina)
Sebastián Laino
National Director of Tourism, Sports, Cultural Industries and Knowledge-Based Services of the Ministry of Foreign Affairs, International Trade and
Worship, Argentina
Nicolás Batlle
Vice President of the National Institute of Cinema and Audiovisual Arts (INCAA), Argentina
Moderated by: Julio Bertolotti, Assistant Manager of the INCAA Audiovisual
Observatory, Argentina
Mesa Table Observatories of professional associations and Argentine provincial states: «Federalism and audiovisual production» | 11.20 a.m. to 12.20 p.m. (GMT-3)
Diego Marquis (Argentina)
The work of the Bicameral Observatory
Cristina Siragusa (Argentina)
Audiovisual production and territory: approachs of/from Córdoba
Carolina Justo Von Lurzer / Guillermo Tello (Argentina)
Observatory of the Argentine Audiovisual Industry. Articulations and
strategies for the production of knowledge
Mariana Avramo (Argentina)
Importance of archives for the audiovisual industry
Mariana Lombardini (Argentina)
Importance of Information Systems in the Formulation of policies for the
audiovisual sector in Misiones. Redesign of the Provincial Audiovisual
Registry (REPA)
Lorena Blanco (Argentina)
Observatories: an indispensable tool for audiovisual development
Ricardo Corradini (Argentina)
Deisica as a strategic planning tool
Moderated by: Santiago Diehl, INCAA Audiovisual Observatory, Argentina
Table Private Consultants: Information as a Service | 12.20 pm to 1.00 pm. (GMT-3)
Luis Vargas (Mexico)
Brief considerations about the measurement of audiovisual consumption
Ariel Barlaro (Argentina)
Global benchmarking of national KPIs of audiovisual distribution platforms
Tomás Gennari (Argentina)
First census of all existing platforms and titles globally
Moderated by: Guillermo Saura, INCAA Audiovisual Observatory, Argentina
Break 1:00 p.m. to 1:10 p.m. (GMT-3)
Table SINCA:The audiovisual in the Satellite Account of Culture of Argentina. | 1:10 p.m. to 1:50 p.m. (GMT-3)
Mariana Kunst / Irene Grinberg / Emilio Stramucci (Argentina)
Measurement of the audiovisual sector in Argentina. Experience of the Culture Satellite Account – SinCA
Moderated by: Leandro González, INCAA Audiovisual Observatory, Argentina
Table Universities and Study Centers: Applied Knowledge | 1:50 p.m. to 2:50 p.m. (GMT-3)
Ary Vieira Barradas (Brazil)
Value chain of the audiovisual sector in Mercosur and preparation of a
regional strategic plan; Film demand in Brazil – An econometric view
Ana Bizberge (Argentina)
Regulatory challenges and asymmetries of audiovisual services on the
Internet in Latin America
Ezequiel Rivero / Mónica Kirchheimer (Argentina)
Obitel: Production, circulation and consumption of serial fiction in Latin America
Martín A. Becerra (Argentina)
Research on cultural industries: overview from the National University of Quilmes (UNQ)
Stella Puente (Argentina)
Challenges and importance of data in times of convergence
Jose Borello (Argentina)
The Argentine audiovisual complex from a systemic and multidisciplinary
ision: The trajectory and things learned, 2010-2021
Ana Laura Lusnich (Argentina)
The expansion and strengthening of film and audiovisual research in
Argentina: associations, community ties and lines of research
Germán Calvi (Argentina)
Presentation of the Observatory and the book «Policies and audiovisual
production in the digital age in Latin America» (CLACSO, 2019)
Moderated by: Leandro González, INCAA Audiovisual Observatory, Argentina